April 2022 If the message doesn't display, open it in browser.
  Gorenje, a Hisense company  
Campaign for new Hisense dishwashers now available!

Dear colleagues,

We’re happy to be releasing a 360° campaign for new Hisense dishwashers. They boast excellent performance, enough space to fit in 16 place settings, have multiple programs for extra-targeted washing, flexible and adjustable interior with three baskets and are made out of high-quality materials. New Hisense dishwasher is a great companion when it comes to hiding any mishaps during (successful?) culinary adventures, as they will keep all the secrets safe


Hisense is here to encourage creativity, curiosity, fearlessness with the help of kitchen appliances that empower all culinary adventures. With tagline “Your dirty little secrets are safe with us” we are combining a sense of reliability and dishwasher’s efficiency. Now, take a minute and watch the video below to fully understand the campaign.

Check out how well new Hisense dishwashers keep secrets.

Within the toolbox you’ll find everything you need for ATL and BTL promotion. On the links below you can find the whole presentation – the scope of the project, insights, main message and all tools available.

Check out the new Hisense dishwasher toolbox presentation

Please note, that before implementation and publishing all marketing materials have to be revised by local product manager. In case of any questions, advise or dilemma, don’t hesitate to reach out.

Have a great weekend,
EHQ Marketing
For more information, please contact:

Ines Hrovatič, Senior Project Manager: ines.hrovatic@gorenje.com
Tanja Mimović, Head of Hisense Marketing Communication, tanja.mimovic@gorenje.com 
Alenka Potočnik Anžič, Marketing Director: Alenka.PotocnikAnzic@gorenje.com


By May 11th latest you can expect additional tools, such as:

  • DW selling arguments for promoters,
  • product presentation videos,
  • additional POS,
  • additional PR & advertorials,
  • landing page.

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