Wednesday, 11th May 2011, London, Velika Britanija
Gorenje's Retro collection wins a Get Connected Award 2011
Gorenje’s hugely popular Retro refrigeration collection has received a Get Connected Product of the Year Award 2011. Voted for by the UK industry professionals who read Get Connected magazine, the awards recognise the products deemed to be the ‘best of the best’.
"Gorenje’s Retro refrigeration collection has achieved widespread acclaim since its launch, and is available in many colours, from funky Raspberry Pink to chic and stylish Burgundy. With some models in the range boasting a market leading ‘A++’ class energy rating, they all have excellent thermal insulation and improved door sealing with a state-of-the-art cooling system and refrigeration electronics designed to minimise energy consumption. The range is also supported by Gorenje’s market-leading free five year parts and labour guarantee," explained an independent panel of judges, industry professionals as well as an electrical trade audience, which recognised Gorenje Retro refrigerator collection as 'the best of the best' winner in the refrigerator category.
Ruth Ferguson, Gorenje’s Marketing Manager, says: “We are very pleased to have been chosen as a Product of the Year by Get Connected magazine, and this is an achievement that is even more impressive when one considers that it is voted for by other industry professionals. Gorenje’s Retro collection has proved incredibly popular, and is consistently well-recognised for quality and eye-catching design, functionality, efficiency and cooling technology. It is certainly a jewel in Gorenje’s crown!”
Gorenje Retro Collection in new colours. Chic, Vintage and Funky.
The Old Timer fridge freezers from Gorenje, already popular for a decade, are now endowed with a revamped appearance and a new colour palette. And to fully fit into the most recent trends, they also have a new, stylish name: the GORENJE RETRO COLLECTION. Gorenje upgraded the form of the past with the technology of the future, and added a touch of trendy boldness in an exciting array of new colours championed by the fashion pundits. We believe that contemporary consumers desire more individualism and daring, lively and invigorating colours in their homes. Thus came to life the new retro collection of the economical, and environment-friendly cool beauties in the colours of the rainbow, available in three different and differently charming styles: Chic, Vintage, and Funky.
Each of the styles features select colours and various combinations of the refrigerator and freezer compartment. These appliances address the customers with a refined taste who dare to introduce their own lifestyle into the kitchen. The new collection was designed at Gorenje to celebrate the anniversary of launching the first Old Timer fridge freezer a decade ago; the refrigerator proved a real sales hit. Topping the list by popularity was the cult single door retro refrigerator with a special low-temperature compartment, while Bordeaux red and beige have been the most charming colours to date. A few years ago, the refrigerator design was freshened up by a new handle; reacting to the huge popularity among the customers, Gorenje now decided to expand the colour palette.